Website for a renowned club of world-class explorers
Brand
Location
Clutch Review
Client
Budget
Industry
- NGO & Non-profit
Environment
- WordPress
- Salesforce
Release
Live
Check livePROBLEM
SOLUTION
VALUE DELIVERED
ABOUT THE EXPLORERS CLUB
By professionals, for professionals
Founded in 1904, The Explorers Club stands as a multidisciplinary hub for numerous scientists, explorers, and professionals, including renowned figures like Neil Armstrong and Sir Edmund Hillary. Collaborating with them was not only a tremendous honor, but also presented an extraordinary chance for creative innovation.
CALENDAR
Streamlined planning
Every journey begins with a glance at the calendar, a crucial tool in the life of every explorer. The Explorers Club is no exception. We crafted a custom, elegantly minimalist calendar for them, detailing their wide array of events and activities. This includes everything from lectures and meetings to summits and adventurous trips.
HISTORY
A journey through time and space
The section detailing the origins of the club is arguably the most crucial, providing insight into over a century of rich history. This history includes tales of its members reaching the world's most remote corners and even journeying to the Moon itself. The club's distinguished reputation is a source of immense pride, and we poured our hearts into showcasing this illustrious heritage with the utmost attention and enthusiasm.
MAP
Mapping historic achievements
Presenting explorers with a map is an unmatched method to garner their interest. The world map we designed showcases the remarkable accomplishments of The Explorers Club members, such as expeditions to the Titanic wreck and dives into the Mariana Trench. The flags depicted are the official flags of The Explorers Club, and earning the right to carry one represents a significant honor for any explorer.
MOBILE DESIGN
Simplicity in design
In the mobile adaptation of The Explorers Club's website, photographs take center stage. Unique images captured by Buzz Aldrin on the moon provide an unparalleled backdrop for the website's content. From a design perspective, the consistent use of white and beige backgrounds complements a minimalist, text-focused layout, ensuring that nothing detracts from the narratives and navigation options presented to the user.
MEMBERS' AREA
Exclusive access
The members' area is a critical component of the club, functioning as a highly efficient space tailored to the needs of its members. It offers exclusive access to a range of benefits and customizable profiles. This section also provides detailed information on expeditions and allows members to manage various lists, subscriptions, and bookmarks, making it the cornerstone of the club's digital experience.
BRANDING
Accessible elegance
The design of the website prioritized accessibility for individuals across different age groups, emphasizing the importance of inclusivity for the elderly members of The Explorer's Club. This inclusivity ensures their active participation within the Club's community.
Our task involved integrating the Club's established color schemes, palettes, and typography into the website's design. The primary objective was to encapsulate The Explorer's Club's ethos and values into functional and cohesive designs.
In terms of typography, the website features a harmonious combination of the Acumin sans-serif and the strikingly sophisticated Essones serif fonts. This pairing contributed to the site's elegant and accessible aesthetic, enhancing the overall user experience.
The group’s website traffic has gone up by 30%–40%, along with their store’s sales.
Kevin Murphy
The Explorers Club (New York City, USA)
ARE YOU READY?
Let’s build your next digital product