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A brand new website for the newest superfood

Brand
Bluehouse Salmon
Location
Miami, Florida, United States
Clutch Review
5.0
Client
Atlantic Sapphire
Budget
Confidential
Industry
  • Food
Environment
  • WordPress
Release
2020
PROBLEM
Bluehouse Salmon’s goal is to introduce sustainable and healthy salmon to people’s diets. On their old website, however, they struggled to convey their message in a simple and convincing manner, which resulted in problems with attracting users’ and clients’ attention.
SOLUTION
We’ve created a responsive website that engages users through great UX and UI solutions. High-quality ocean imagery references the company’s field and gives off calm and stress-free vibes. The website is much more light, loads faster, and is indexed higher by search engine bots, improving visibility.
VALUE DELIVERED
The client reported improved performance, as evident by the website metrics, which indicated a longer average session duration and more pages viewed per session. We provided Bluehouse Salmon with a modern, refreshing website that performs better and actively helps their business.

Scope of Work

Channeling the unique brand

With strong initial direction provided by our clients, we could continue to explore and expand upon the company's vision through our own creative ideation. Ultimately, we created a cohesive website that fully embraces Bluehouse's unique branding.

Scope of Work

Mapping leads to conversions

A beautiful design isn't worth much without an easy-to-navigate, fully optimized layout and structure. Our tactful setup directs users to the customized map feature with the nearest Bluehouse Salmon retailers and restaurants—which is based on the user's location. This turns visitors into customers.

Recipes

Chef-quality meals, beginner-friendly instructions

Anyone can cook with Bluehouse Salmon – but they might not know that yet. We created a Recipes section with engaging videos and mouth-watering meals so that the average user feels empowered to purchase, cook with, and enjoy their salmon.

Maintenance

Our work is never finished

Our creations are delivered on-time and on-budget, but much like a delicious salmon dish, some meals need a few more minutes in the oven before being served. We analyze web traffic and performance to make ongoing improvements, and update the site regularly with newly prepared promotional materials, additional retail locations, maintenance of plug-ins, and more.

Visual Design

Bon appétit across every device

Every user matters, no matter what device they're on. Our carefully designed website serves customers on both desktop and mobile devices with a consistent, enjoyable user experience.

Clutch logo image5.0

Adchitects proved to be an effective partner that facilitated a refreshing website experience.

Deborah Haust

Lead Marketing Advisor - Atlantic Sapphire (US)

ARE YOU READY?

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