Website Experience for an American Organic Sustainable Food Brand

Blue House Desktop for Food WordPress website for Bluehouse Salmon

BRAND

Bluehouse Salmon

location

Miami, Florida, US

Client

Atlantic Sapphire

Stack

WordPress

Industry

Food

Budget

Confidential

PROBLEM

Bluehouse Salmon’s goal is to introduce sustainable and healthy salmon to people’s diets. On their old website, however, they struggled to convey their message in a simple and convincing manner, which resulted in problems with attracting potential clients.

SOLUTION

We created a responsive website that's both user-friendly and engaging. High-quality photographs reference the company's field of specialization and add to its visual appeal without slowing it down. Overall, the website became lighter, faster, and more prominent in search engine results.

VALUE DELIVERED

We provided Bluehouse Salmon with a modern, refreshing website that actively helps their business. The client reported improved performance, as evident by their website metrics. The said metrics indicated an increase in the number of website visitors and pages viewed per session, among other things.

03 About image for Food WordPress website for Bluehouse Salmon
03 Video About image for Food WordPress website for Bluehouse Salmon

Creativity, uniqueness, and fish

With strong initial direction provided by our clients, we explored and expanded upon the company's vision through our own creative ideation. Ultimately, we created a cohesive website that fully embraces Bluehouse Salmon's unique branding.

04 Branding image for Food WordPress website for Bluehouse Salmon
04 Branding image for Food WordPress website for Bluehouse Salmon
04 Branding image for Food WordPress website for Bluehouse Salmon
04 Video Branding image for Food WordPress website for Bluehouse Salmon
USER LOCATION

Becoming a customer has never been easier!

Our user experience specialists decided to equip Bluehouse Salmon's website with a customized map feature. First, it detects the user's location. Then, it directs the said user to the nearest Bluehouse Salmon retailers. It's a quick and easy way to turn a random visitor into an actual customer.

05 Mapping image for Food WordPress website for Bluehouse Salmon
USER ENGAGEMENT

Beginner-friendly recipes

Anyone can cook with Bluehouse Salmon, no matter whether they're a seasoned chef or a beginner. With that in mind, we created a website section with clear recipes and engaging videos. As a result, anyone who visits the Bluehouse Salmon website will feel motivated to purchase, cook with, and enjoy their salmon.

06 Articles image for Food WordPress website for Bluehouse Salmon
Maintenance

Continuous improvement

Our creations are delivered on-time and on-budget, but the work doesn't end there. We analyze web traffic and performance to make additional improvements, and update the site regularly with newly prepared promotional materials, among other things.

07 Final polish image for Food WordPress website for Bluehouse Salmon
07 Final polish image for Food WordPress website for Bluehouse Salmon
07 Final polish image for Food WordPress website for Bluehouse Salmon
Visual design

User-friendly and responsive

Every user matters, regardless of what device they're on. Our carefully designed website serves customers on both desktop and mobile devices with a consistent and enjoyable user experience.

08 Mobile screens image2x for Food WordPress website for Bluehouse Salmon

5.0

This 
was 
the 
most 
refreshing 
experience 
I’ve 
had.
Deborah Haust
Lead Marketing Advisor, Atlantic Sapphire